JUNE 28TH DEMO LAUNCH FROM 12:30-17:00
What to expect this Friday
12:30 Check-in starts! Find us at our table by the entrance of the SHM Store in REDI.
12:45 Kicking off our event. Get to know why we’re testing out a faster way of shopping secondhand. We’ll go over how to win points during the scavenger hunt. Brief overview in the following bullet points below.
13:00 Ready, set, go! The next 3.25 hours are yours to explore with your new walking tour guide for the day. On our website, you will…
Upload an image. We’ve prepared ready-to-use images, but you’re also welcome to upload your own images of specific clothes you’ve been searching for.
Our website will match you with similar-looking items from our partnered stores. Select one of the search result items, head to that store to find it. There will be a light green Retake sticker on its clothing hanger to make it easier to spot.
Pair that item with 2+ other items to form an outfit. Take a picture of it to earn points—that’s it. No need to wear the outfit or to buy it.
Your walking tour guide for the day
16:15 Start making your way back to the SHM Store from wherever you ended up.
16:30 Share your thoughts about your experience on our feedback form to claim your free overall badge. We’ll be busy tallying up your points in the meantime.
16:45 Hear if you (and your team) are the winner(s) of 1st, 2nd, 3rd place and/or the raffle! The specifics of the prizes are on the previous newsletter.
17:00 And that’s a wrap!
STARTING LOCATION, STARRING THE SHM STORE REDI
How to get a little less lost on your way here
By metro: Hop off at the Kalasatama metrostation, located on floor 3. The SHM Store is also on floor 3, BUT! If you are on the eastbound metro coming from city center, you will need to go down the escalator and then come back up a different one. Prefer a visual guide? Check this instagram post of ours.
Westbound metro riders have it hopefully straightforward as you’ll be on the same side of the tracks.
SHM Store is on floor 3 of REDI. So is the Kalasatama metrostation.
By bus or by car: You’re better off checking out Redi’s arrival information than listening to us, seriously. (Just last week we artificially tripled our travel time trying to find bus…510? It was not worth the wandering around for just one stop.)
When in doubt: Flag down one of our volunteers who will be sporting bandanas in the colors of the rainbow+
SCAVENGER HUNT LOCATIONS, STARRING THESE ELEVEN
Get ready to explore our partnered stores!
One store away from finishing our app onboarding for stores!
Recognize any fond favorites? Future fan coming tomorrow?
Get ready to see their spotlight clothing selection before you set foot in these stores. Let’s test out how we can make searching for something specific at physical secondhand stores more convenient.
Much more convenient than fast fashion.